WISE: Proud Sponsor of the Runner-Up Prize at Safari Guide of the Year 2024

The Safari Guide of the Year (SGOTY) competition is a prestigious annual event that celebrates the dedication, expertise, and professionalism of field guides across southern Africa. Founded in 2011 by Mike Karantonis in partnership with the Field Guides Association of Southern Africa (FGASA), SGOTY highlights the critical role guides play in delivering ethical, immersive, and world-class safari experiences.

Michelle du Plessis, FGASA’s Managing Director and Vice Chair of WISE (Women in Safari Excellence), plays a pivotal role in championing the recognition and growth of professional guides through this competition. WISE was well represented at SGOTY 2024, with several members actively involved: Kimberlee Le Hanie, the 2023 SGOTY winner, was in attendance; Louise Pavid, Head of the WISE Brand Committee and FGASA’s Marketing Manager, expertly managed the event’s social media and PR; and Tracey Burton, a newly inducted WISE member, proudly competed as a finalist.

Each year, five of the region’s top guides are selected to compete in a series of rigorous challenges, including game drives, bush walks, advanced rifle handling, storytelling, and hosting. These events put their skills, knowledge, and leadership abilities to the test, showcasing the highest standards of guiding excellence.

WISE’s Continued Support for SGOTY

WISE is honoured to be a part of this prestigious event, proudly sponsoring the runner-up prize for the second consecutive year. This year, Ashley Meintjies was awarded the runner-up title, with H.J. Esterhuizen crowned as the overall winner. It is a privilege to support and recognize these talented guides who represent the best in the industry.

A Week of Adventure and Camaraderie

Jody Cole, Chairlady, and Candice Pretorius, Secretary of WISE, had the honour of attending the five-day competition at the stunning Mhondoro Safari Lodge & Villa in the Waterberg. The breathtaking landscapes, diverse wildlife, and warm hospitality made this an unforgettable experience.

From the thrilling game drives to the intense track and sign assessments, each day was packed with excitement. The dedication and skill of the contestants were truly inspiring, and the camaraderie among participants, judges, and guests made this event even more special. The spirit of adventure, passion for conservation, and commitment to excellence were evident throughout the week.

A Celebration of Guiding Excellence

The SGOTY awards ceremony was a night of glamour and celebration, where the best of the best were recognized. As the competition came to a close, the message was clear: field guiding is a profession that demands skill, knowledge, and a deep love for nature.

WISE is incredibly proud to continue its sponsorship of the runner-up prize, supporting the future of safari guiding and eco-tourism. Congratulations to all the finalists—your dedication and passion are what make this industry so extraordinary!

Here’s to another year of excellence in safari guiding! Onwards and upwards!

Bush Hugs and Good Vibes,

The ladies of WISE

“I found that ultimately if you truly pour your heart into what you believe in — even if it makes you vulnerable — amazing things can and will happen.” – Emma Watson

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